By observing people's lives, social perspectives and personal values, photographer found that people’s subjective consciousness often influence their judgment. Therefore, they would like to subvert viewpoints with the work, in order to present the different side of it. Just like this artwork, the photographer created a new scene and new meaning is given to the toilet seat. By doing so, the photographer wants to convey the idea that external value of an entity doesn't mean everything.
Yasumichi Morita's first photo exhibition was held in Paris. Themed on the concept of “Porcelain Nude”, not only photographs but also artworks collaborated with a French porcelain Bernardaud, original tables and chairs were exhibited. 21 photographs were finished in an atelie in France. All works were shot with Leica M9-P and Leica Macro-Elmar M F4/90mm.
The project was designed to create engaging photographs of selected AMG Mercedes Benz models within time restrictions and confined non-studio-like location with the goal of emphasizing car design, aesthetics and functional features using lighting and framing as creative photography tools. Being time effective while saving impeccable image look and quality was a first level priority for the photographer and his team. Refined lighting skills combined with high end professional tools have been essential assets for the final outcome delivering some 30 eye catching images in only 2 shooting days.
Parallel Universe… Is it really that hard to imagine? Another “Earth”? Throughout history, mankind has proven to be more self-destructive than constructive. This project is to illustrate the idea that somewhere there is a parallel universe, another human-like civilization, living in harmony with nature, and not using technology for personal gain. The visual objective was to mimic characteristics of renaissance paintings while illustrating a civilization from another world.
Personal project developing two visionary scenes as pictured in the mind of photographer then bringing them up to real scenes, lighting subjects accordingly with original vision and working real things in order to create final photographs. Focused on lighting tools for professionals this project is about photographer's vision and how he creates dreamy images working with real assets and talents through high refined lighting techniques and state of the art photography.
Beauty of Nature is photographic work in format wide angle landscape. This work was made as another form of cinematography. The photographer wants to present photography work that is different from usual. His work focus on composition, color tone, lighting, image sharpness, detail object and aesthetics. He used a Canon 5D Mark III Camera for this work with Lens 16-35 mm F2.8 LII. As for the camera settings, He set it to 1/450 Sec, F2.8, 35 mm and ISO 1600h.
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